Tesla to compete with Pandora and Spotify

According to Recode, Tesla is on a mission to conquer online radio. Elon Musk, the South African born entrepreneur is known for his daring ventures that literally defy gravity (SpaceX), has apparently revealed that the next big thing for the all-electric and autonomous Tesla cars is internet radio.   Instead Read more

Podcasting on the rise

Podcasting continues to boom as four in ten Americans tune in. Smart speakers are taking off and changing the game. The Infinite Dial study uses the “gold standard” of nationally representative survey research—a random probability telephone sample, comprising both mobile phones and landlines, of all Americans ages 12 and older. Read more

Statistics for GIS – Course Overview

GIS/Geographical Analysis – The Context of Statistical Techniques GIS/Geographical Analysis – Characteristics of Geographic Data GIS/Geographical Analysis – Classification and Graphing GIS/Geographical Analysis – Central Tendency & Dispersion GIS/Geographical Analysis – More Descriptives and Special Spatial GIS/Geographical Analysis – Descriptive Spatial Statistics I GIS/Geographical Analysis – Descriptive Spatial Statistics II Read more

Angie’s ANAs lack valid value proposition

Using ANA information available via mainstream media, I employed several models to test the validity of the programme’s value proposition and came to the conclusion that: ANAs have no valid value proposition. “ANAs (Annual National Assessments) are not serving their intended purpose of measuring and tracking the literacy and numeracy Read more

MathsGenius Consultants Mission

MATHSGENIUS   We are on a mission to rekindle the love for mathematics in South Africa through motivation, mentoring and training. We particularly focus on digital media analytics and data science engagements. When you want to talk statistics and structured problem solving then call us. Type of company: Education Provider Read more

MATHSGENIUS LEADERSHIP INSTITUTE (MGLI)

MATHSGENIUS LEADERSHIP INSTITUTE (MGLI) MathsGenius Leadership Institute (MGLI) is a quantitative leadership school founded to foster a self-sustaining society through rigorous problem solving using mathematical thinking. We achieve this through awareness, training and support. Type of company: Education Consulting Primary business: Maths/Statistics Tutoring/EdTech Support Services: Maths Tuition, Statistics Tuition, EdTech Read more

Basic Mathematics for Data Science

The amount of math you’ll need depends on the role. First, every data scientist needs to know some statistics and probability theory. We have a guide for that: How to Learn Statistics for Data Science, The Self-Starter Way What about other types of math? Well, here’s where the answer is Read more

Basic Marketing Mathematics

We always try and find resources to show the application of mathematics in real life. So in this article we list mathematical formulas used by marketers. Check them out, comment and share with your friends. Cost of Goods Sold (COGS) = Beginning Inventory + Purchases – Ending Inventory Gross Margin Read more

Mathematical Formulas To Measure Social Media Metrics

This article has the list of amazing formulas that you can use to Analyze your social media presence and ROIs. Research shows that most businesses are not fully leveraging, or even understanding, the world of social media marketing and social business. The advent of social media left many marketers feeling Read more

Social Marketing: Instagram Metrics that Matter

Marketers are always looking for ways to communicate with potential and existing clients, the problem nowadays is that there are so many channels and organisations have to have an integrated omni-channel strategy in order to achieve any meaningful engagement with their target audience. Currently, Instagram is the hottest thing as Read more

Tracking radio campaigns with Google Analytics

By Michael Gale   Radio advertising has had a problem since its inception: It never gets the credit it deserves. Businesses rely on customers to say “I heard you on the radio.” However, when was the last time you stepped into a business and screamed out “I heard you on Radio Read more